Digital Marketing Manager

12 сентября 2026 г.

Гибрид

Head

London, England, UK

Описание

We are looking for a Digital Marketing Manager to own and drive digital presence across B2B, B2C and B2G audiences, managing paid and organic campaigns, SEO, content and CRM initiatives. The role includes line‑managing a Social Media Specialist and collaborating with product, commercial and operations teams to achieve growth and brand objectives.

Обязанности

Plan, execute and optimise paid and organic campaigns across Google, Meta, LinkedIn and emerging channels
Own campaign reporting and translate data into actionable insights
Manage digital ad spend with focus on CPL, CAC and ROI
Drive SEO strategy from technical audits to content optimisation
Collaborate with content and design to produce converting digital assets
Oversee website content, landing pages and UX improvements
Build and optimise automated CRM journeys and audience segmentation
Set up tracking with GA4 and GTM and ensure data integrity
Brief and manage agency partners and freelancers
Line‑manage Social Media Specialist, providing direction and feedback

Требования

5 years experience in digital marketing across B2B, B2C and B2G channels
Hands‑on experience with paid media platforms such as Google Ads, Meta and LinkedIn
Proven SEO expertise including technical audits and on‑page optimisation
Strong analytical skills with proficiency in GA4 and data‑driven decision making
Experience managing budgets and reporting commercial impact
Previous line‑management experience overseeing a Social Media Specialist
Excellent written communication adapting tone for different audiences

Условия

Hybrid work model with three days in the office
Competitive salary with bonus scheme and annual salary review
Benefits include 25 days annual leave, health insurance, pension matching, cycle‑to‑work scheme and volunteer time off

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