Marketing Manager

11 сентября 2026 г.

Удалённо

Senior

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Английский обязателен

Описание

Kolsquare is seeking a Marketing Manager to lead the marketing strategy for the new Kreators by Kolsquare business line. The role involves building brand positioning, user acquisition across multiple markets, and executing marketing initiatives with a PLG approach. The position offers flexibility to work remotely from Europe and be part of a growth-oriented team.

Обязанности

Lead marketing for Kolsquare’s first B2C product line from strategy to execution
Build brand and core messaging to become go-to app for creators
Build user acquisition strategy across European markets
Create and execute marketing plan with PLG model (landing pages, ASO, paid social, etc.)
Partner with central marketing team and country field teams
Collaborate with product team for market insights
Define and implement lead generation campaigns including SEO/GEO and paid social
Define KPIs to measure impact and optimize lead conversion
Own Kreators website for user acquisition strategy
Analyze marketing performance and recommend improvements
Build SEO and GEO content for target audience
Report to business line leader and CMO
Engage with influencer communities for advocacy

Требования

5+ years of experience as a marketing generalist in B2C environment, ideally in Influencer Marketing or SaaS Martech
Deep understanding of influencer marketing & media landscape
Fluent level of English
Strategic thinker and hands-on executor
Commercially driven with experience in B2C demand generation and PLG
Ability to create appealing marketing materials (blogs, videos, email sequences)
Structured and methodical approach to building and testing
Collaborative and comfortable working across hierarchy
Entrepreneurial spirit and experience in international environments (nice-to-have)
Additional European language is a plus

Условия

Full remote work anywhere in Europe with coworking spaces
Monthly and quarterly in-person highlights for team building
Market-linked salary package not based on location
Stability of profitable group with scale-up agility
Continuous training and career development support

martech

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